Website competitor intelligence
Know what your competitors changed before the lunch rush does.
We read their website menus, prices, promos and opening hours — and email you what actually changed, in plain English.
Set up in 2 minutes · First report this week · No credit card
Joe’s Pizza
Menu & hours
- Margherita$14.00
- Truffle Bianca$19.00
- Quattro Formaggi$16.50
Fri–Sat 11:00–23:00
★ 4.4 (218)
Extracted this check
- Price ↑Margherita $12 → $14
- New"Truffle Bianca" $19
- HoursFri close 22:00 → 23:00
- PromoNew lunch combo $9.99
Illustrative examples of website changes
Cheap page-watchers tell you a page changed. Enterprise tools cost a fortune. trackmycompetitors sits in the middle: interpreted, no-spam competitor intelligence at a small-business price.
Their raw page
<div class="menu-row"> Margherita ......... $14.00 </div> <div class="menu-row"> Truffle Bianca ...... $19.00 </div>
<script> ad-refresh.js — ignored
What you get
- Price ↑Margherita
$12.00→ $14.00 - NewTruffle Bianca — new, $19.00
- HoursFri close
22:00→ 23:00
Why it matters: a 17% price jump on their best-seller, plus a new dish worth watching for follow-up marketing.
The weekly report
Two minutes, and you’re caught up
Every week we email a plain-English summary of what each competitor changed — prices, menu items, promos and hours — with the changes that matter called out. No dashboard to check, no noise to wade through.
- What changed, why it matters, and what to do about it
- Only the changes worth knowing about
- Weekly reports scheduled Mondays at 08:00 UTC
What your competitors changed
Tony’s Trattoria · 3 changes this week
Why it matters
Joe’s Pizza raised prices but added a $9.99 lunch combo. Worth a look at your own lunch deal.
What changed
- ↑ PriceJoe’s Pizza raised the Margherita to $14.00
- PromoJoe’s Pizza added a “Lunch combo $9.99”
- NewBella Napoli added 3 dishes
What to do
Test a $9.99 lunch combo of your own before the weekend rush.
How it works

Add a competitor
Paste their website. We automatically find the menu, pricing and promo pages worth watching — no setup, no selectors.
Foundjoespizza.com — 4 pages worth watching
We watch and filter
We check their website menus, prices, promos and hours on schedule, then filter common noise such as cookie banners and ad refreshes.
Ignoredcookie banner
Get your report
A plain-English email each week: what your rivals changed and what to do about it. Read it in two minutes.
PromoLunch combo $9.99 — newBuilt around the weekly report
The things competitors’ tools forget: a real overview, no noise, and a report you actually read.
Less page noise
We filter routine page noise and include the changed content behind an alert. Check the evidence before making an important decision.
Ignored
Cookie banner re-worded
Ad slot refreshed
Flagged
$12.00 → $14.00+17%
A real competitor dashboard
Every rival on one screen as a status card — not a firehose of page-diff alerts. See your block at a glance.
The weekly report is the product
A short summary of specific website changes, with context to help you decide what deserves attention.
Zero-config onboarding
Auto-discovery finds the pages to watch from one URL. You confirm; we do the rest.
Not just another page-watcher
| trackmycompetitors | Page-watchers ($10/mo) | Enterprise CI ($14k+/yr) | |
|---|---|---|---|
| What you get | Interpreted changes + why it matters | "This page changed" | Full competitive intel suite |
| Setup | Paste a URL, 2 minutes | CSS selectors per page | Sales call + onboarding |
| Alerts | Filtered website changes | Page differences | Analyst-curated |
| Weekly website summary | Yes | No | Yes |
| Tells you what to do about it | Yes | No | Yes |
| Price | From $29/mo | ~$10/mo | $14k+/yr |
I’m building this because small owners get outmaneuvered silently — a rival quietly drops a price or adds a lunch deal, and nobody on the other side of town finds out until customers do. trackmycompetitors is the tool I wanted: it reads the sites so you don’t have to, and only tells you what actually changed.
If it doesn’t save you a decision in the first month, cancel in two clicks.
Torstein — founder
Flat, predictable pricing
Priced by the number of competitors you track — no credits, cancel anytime. Start with a 14-day free trial; 2 months free on annual.
Solo
For a single location keeping tabs on the block.
$29/mo
≈ $5.80 per competitor/mo
billed monthly
- Up to 5 competitors
- Daily website checks
- Weekly AI digest
- Dashboard report history
- Menu / price / promo / hours alerts
Growth
For busy operators in multi-rival markets.
$49/mo
≈ $3.27 per competitor/mo
billed monthly
- Up to 15 competitors
- Daily website checks
- Weekly AI digest
- Dashboard report history
- Promo & price-drop alerts
Multi
For small chains and multi-location groups.
$99/mo
≈ $2.48 per competitor/mo
billed monthly
- Up to 40 competitors
- Daily website checks
- Weekly AI digest
- Dashboard report history
- Everything in Growth
Agency
For agencies and larger multi-location groups.
$249/mo
≈ $1.66 per competitor/mo
billed monthly
- Up to 150 competitors
- Daily website checks
- Weekly AI digest
- Dashboard report history
- Menu / price / promo / hours alerts
Set up in 2 minutes · First report this week · No credit card
14 days on Growth · No card required for the trial · Cancel online
Questions
What exactly do you watch?
Your competitors’ public websites — menus, prices, promotions, hours and content. You choose who to track; we discover relevant pages during setup.
Will I get spammed with alerts?
Changes are collected into a scheduled report. We filter common page noise and use the changed text to explain what happened. You can review individual changes in the dashboard.
Do I need any technical setup?
None. Paste a competitor’s website and we discover the pages to watch. No CSS selectors, no browser extensions, no spreadsheets.
How much does it cost?
Start with a 14-day free trial — no credit card. After that, plans are a flat monthly price by the number of competitors you track (from $29/mo), billed monthly or annually. No per-page fees, no credits that burn out mid-month.
How is this different from Visualping or a page-watcher?
A page-watcher tells you a page changed and leaves you to work out why. We read the change, tell you what it actually is — a price, a new dish, a promo — and what it means for your business. No pixel diffs to squint at.
What if my competitor's site changes layout?
We compare the public content of the pages selected during setup. A redesign or moved page can interrupt checks; the dashboard shows monitoring issues so you can review the affected competitor.
Do you watch Google reviews too?
Google ratings and reviews are not included in the current plans. Monitoring covers content published on the competitor’s own website.
Can I cancel online?
Yes — two clicks from your billing page, no email required.
Your competitors changed something this week. Find out what.
Start a 14-day free trial. Two minutes to set up. Your first report this week.
Start free trialSet up in 2 minutes · First report this week · No credit card