Live competitor intelligence
Know what your competitors changed before the lunch rush does.
We read their menus, prices, promos, opening hours and Google ratings — and email you what actually changed, in plain English.
Set up in 2 minutes · First report this week · No credit card
Joe’s Pizza
Menu & hours
- Margherita$14.00
- Truffle Bianca$19.00
- Quattro Formaggi$16.50
Fri–Sat 11:00–23:00
★ 4.4 (218)
Extracted this check
- Price ↑Margherita $12 → $14
- New"Truffle Bianca" $19
- HoursFri close 22:00 → 23:00
- Rating ↑4.2 → 4.4
Examples of what we extract every day
Cheap page-watchers tell you a page changed. Enterprise tools cost a fortune. trackmycompetitors sits in the middle: interpreted, no-spam competitor intelligence at a small-business price.
Their raw page
<div class="menu-row"> Margherita ......... $14.00 </div> <div class="menu-row"> Truffle Bianca ...... $19.00 </div>
<script> ad-refresh.js — ignored
What you get
- Price ↑Margherita
$12.00→ $14.00 - NewTruffle Bianca — new, $19.00
- HoursFri close
22:00→ 23:00
Why it matters: a 17% price jump on their best-seller, plus a new dish worth watching for follow-up marketing.
The weekly report
Two minutes, and you’re caught up
Every week we email a plain-English summary of what each competitor changed — prices, menu items, promos, hours and their Google profile — with the moves that matter called out. No dashboard to check, no noise to wade through.
- What changed, why it matters, and what to do about it
- Only the changes worth knowing about
- Daily option on paid plans
What your competitors changed
Tony’s Trattoria · 3 changes this week
Why it matters
Joe’s Pizza raised prices but added a $9.99 lunch combo. Worth a look at your own lunch deal.
What changed
- ↑ PriceJoe’s Pizza raised the Margherita to $14.00
- PromoJoe’s Pizza added a “Lunch combo $9.99”
- NewBella Napoli added 3 dishes
What to do
Test a $9.99 lunch combo of your own before the weekend rush.
How it works
Add a competitor
Paste their website. We automatically find the menu, pricing and promo pages worth watching — no setup, no selectors.
Foundjoespizza.com — 4 pages worth watching
We watch and filter
We check their menus, prices, promos, hours and Google rating on schedule — and ignore the noise, like cookie banners and ad refreshes. You only hear about what matters.
Ignoredcookie banner
Get your report
A plain-English email each week: what your rivals changed and what to do about it. Read it in two minutes.
PromoLunch combo $9.99 — newBuilt around the weekly report
The things competitors’ tools forget: a real overview, no noise, and a report you actually read.
No false alarms
AI decides whether a change actually matters before it ever reaches you. A repriced cookie banner is not an alert — a repriced menu item is.
Ignored
Cookie banner re-worded
Ad slot refreshed
Flagged
$12.00 → $14.00+17%
A real competitor dashboard
Every rival on one screen as a status card — not a firehose of page-diff alerts. See your block at a glance.
The weekly report is the product
A short executive summary an owner can act on — the thing an agency charges thousands to write by hand.
Zero-config onboarding
Auto-discovery finds the pages to watch from one URL. You confirm; we do the rest.
Not just another page-watcher
| trackmycompetitors | Page-watchers ($10/mo) | Enterprise CI ($14k+/yr) | |
|---|---|---|---|
| What you get | Interpreted changes + why it matters | "This page changed" | Full competitive intel suite |
| Setup | Paste a URL, 2 minutes | CSS selectors per page | Sales call + onboarding |
| Alerts | Only changes that matter | Every pixel diff | Analyst-curated |
| Google rating & reviews | Yes | No | Yes |
| Tells you what to do about it | Yes | No | Yes |
| Price | From $29/mo | ~$10/mo | $14k+/yr |
I’m building this because small owners get outmaneuvered silently — a rival quietly drops a price or adds a lunch deal, and nobody on the other side of town finds out until customers do. trackmycompetitors is the tool I wanted: it reads the sites so you don’t have to, and only tells you what actually changed.
If it doesn’t save you a decision in the first month, cancel in two clicks.
Torstein — founder
Flat, predictable pricing
Priced by the number of competitors you track — no credits, cancel anytime. Start with a 14-day free trial; 2 months free on annual.
Solo
For a single location keeping tabs on the block.
$29/mo
≈ $5.80 per competitor/mo
billed monthly
- Up to 5 competitors
- Daily website checks
- Weekly AI digest
- Google Business Profile signals
- Menu / price / promo / hours alerts
Growth
For busy operators in multi-rival markets.
$49/mo
≈ $3.27 per competitor/mo
billed monthly
- Up to 15 competitors
- Daily checks + priority processing
- Daily or weekly digest
- More pages per competitor
- Promo & price-drop alerts
Multi
For small chains and multi-location groups.
$99/mo
≈ $2.48 per competitor/mo
billed monthly
- Up to 40 competitors
- Group competitors by location
- Per-location digests
- Priority support
- Everything in Growth
Agency
For agencies and larger multi-location groups.
$249/mo
≈ $1.66 per competitor/mo
billed monthly
- Up to 150 competitors
- Multiple client workspaces
- White-label digests
- Add seats for staff
- Priority onboarding + support
Set up in 2 minutes · First report this week · No credit card
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Questions
What exactly do you watch?
Your competitors’ own websites — menus, prices, promotions, hours and content — plus their Google Business Profile. You choose who to track; we find the pages.
Will I get spammed with alerts?
No. The whole point is the opposite. We run a cheap check first, then only ask the AI to weigh in on real changes, and only surface the ones that matter. Most days you hear nothing — by design.
Do I need any technical setup?
None. Paste a competitor’s website and we discover the pages to watch. No CSS selectors, no browser extensions, no spreadsheets.
How much does it cost?
Start with a 14-day free trial — no credit card. After that, plans are a flat monthly price by the number of competitors you track (from $29/mo), billed monthly or annually. No per-page fees, no credits that burn out mid-month.
How is this different from Visualping or a page-watcher?
A page-watcher tells you a page changed and leaves you to work out why. We read the change, tell you what it actually is — a price, a new dish, a promo — and what it means for your business. No pixel diffs to squint at.
What if my competitor's site changes layout?
We re-discover their pages on every check rather than relying on fixed selectors, so a redesign doesn’t silently break your tracking the way a rigid scraper would.
Do you watch Google reviews too?
Yes — their Google Business Profile rating and review count are part of every check, alongside their website.
Can I cancel online?
Yes — two clicks from your billing page, no email required.
Your competitors changed something this week. Find out what.
Start a 14-day free trial. Two minutes to set up. Your first report this week.
Start free trialSet up in 2 minutes · First report this week · No credit card